Marketing and Sales Assistant
Sterling Insurance Company, Inc1. Assists his/her superior in the development and implementation of marketing strategies covering the following areas of concern:
- 1.1. Product development and innovation
- 1.2. Advertising, promotions and external communications
- 1.3. Special projects such as public relation activities
2. Assists his/her superior in generating studies and recommendations on product development and innovation, that would suit local insurance demand and requirements
3. Assists in directing local market research activities, on market share, market potentials, competitor products and activities to generate data for management decisions.
4. Assists in the implementation, and coordination of sales training programs and product knowledge orientation among sales agents affiliated with the company.
5. Assists in devising specific approaches to enhance customer relations and customer service, particularly with institutional clients and significant individual accounts
6. Solicits and develops business ties with companies operating within the area of jurisdiction to strengthen and widen marketing reach;
7. Recruits, trains, maintains and motivates agents, brokers and intermediaries to do business for the company;
8. Monitors and evaluates the performance of all producers on all lines and extend necessary support to department goal;
9. Assists his/her superior in formulation of sales strategies and market penetration;
10. Translates and implements sales strategies and other corporate programs and operational activities for implementation on the areas of operation;
11. Coordinates the provision of administrative and logistical requirements of Agents/Brokers;
12. Conducts agency and client visitation, as part of the control and monitoring functions of the job and purposes of enhancing business relations with agents, clients and producers of the company;
13. Assists in coordinative works related to the licensing of agents with the Insurance Commission;
14. Assists in the local accreditation of the Company with banks, financial institutions and government instrumentalities;
15. Performs other related functions as may be assigned by the Superior from time to time.