Integrated Activation Platforms:
- Collaborates with the marketing team to conceptualize and develop integrated activation platforms for assigned projects.
- Coordinates with external vendors and agencies to execute activation plans efficiently.
- Monitors and evaluates the effectiveness of activation platforms, providing insights for continuous improvement.
Place Branding:
- Implements brand standards for assigned projects and territory business spaces, ensuring consistent brand representation.
- Works closely with design and content teams to create visually appealing and compelling sellers tools.
- Conducts market research to understand consumer preferences and tailor marketing initiatives accordingly.
- Corporate Social Responsibility (CSR) Implementation:
- Oversees the on-ground implementation of CSR initiatives, including community outreach programs, environmental sustainability efforts, and employee volunteer activities.
- Liaises with internal stakeholders and external partners to organize CSR events and initiatives.
- Measures the impact of CSR activities and prepare post-activity reports
Product Marketing:
- Supports product marketing efforts by assisting in the development of marketing collateral, such as brochures, presentations, and digital content.
- Collaborates with the sales team to create marketing materials that effectively communicate product features and benefits.
- Conducts market analysis to identify opportunities for product promotion and differentiation.
Leads and Sales Generation:
- Assists in lead generation activities through various channels, including digital marketing, events, and partnerships.
- Provides marketing support to sales representatives as needed.
Administrative Hygiene:
- Ensures the accuracy and completeness of marketing-related documentation, including contracts,
agreements, and budget reports, in a timely manner.
- Maintains organized files and databases to facilitate easy access to marketing materials and
information.
- Assists in administrative tasks, such as scheduling meetings, preparing presentations, and
coordinating logistics for marketing events.
- Additionally, collaborates with the Business Process team and Finance to conduct and prepare
timely post-mortem reports
Other Tasks
- Perform any task that may be assigned from time to time