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Marketing Specialist

First Gen Energy Solutions, Inc.
Full-time
On-site
FPH Rockwell Business Center Tower 3 Philippines

At First Gen we take pride in our work of energizing the Philippines through clean power generation technologies. As we grow to become the best in the industry, we are continuously searching for talent who are driven, empowered, and passionate about making a positive difference in the world.

We provide employees with ample opportunities and resources that enable them to perform at their best, contribute value, and help us achieve our Mission of “forging collaborative pathways for a decarbonized and regenerative future.”

First Gen wants you to be good at your job and be successful at it. To this end, we will invest in your professional and personal growth by providing you with the right tools to effectively carry out your role as well as learning and development opportunities to advance your career.

Content Creation

  • Develop, write, and edit marketing content including press releases,

marketing materials, social media posts, and website copy.

  • Ensure all content is aligned with brand guidelines and communicates the

company’s value propositions effectively.

Communication Campaign Management

  • Plan and execute marketing campaigns across various channels (digital, print, social media, events).
  • Collaborate with internal teams (media, sales, product managers) to create and distribute campaign materials.

Media Relations

  • Pitch stories, handle media inquiries, and manage press releases to secure media coverage.

Social Media Management

  • Develop and implement social media strategies to increase brand awareness and engagement.
  • Monitor social media channels, respond to comments and messages, and analyze performance metrics.

Internal Communications

  • Support internal communication initiatives to ensure employees are informed and engaged with company news, updates, and events.
  • Create internal newsletters, announcements, and manage the intranet content.

Market Research and Analysis

  • Conduct market research to identify trends, opportunities, and competitive insights.
  • Analyze campaign performance and provide insights and recommendations for future strategies.

Brand Management

  • Ensure all marketing communications are consistent with the company’s brand identity and voice.
  • Maintain and update brand guidelines and assets.

Qualification Requirements

  • Bachelor’s degree in communications, marketing, public relations or any related course. Open to fresh graduates
  • At least 2-4 years of work experience in Marketing Communication and familiarity with marketing campaigns
  • Must have strong interpersonal skills
  • Experience with digital media
  • Excellent verbal and written communication skills
  • Good presentation skills